Yup, you always end up selling bulk cables for less than marked price, and also throw in a few feet extra. Kits seem to offer pricing legitamacy. Less arguing from the customer.

 

I have to agree as well. I like having the bulk cabling but it seems the power wire is always 20feet short (and some salesguy has a new system in his ride) or speaker wire is getting used and given away all over the place.

Plus with a kit you make sure they are buying a fuseholder, ends, etc.

In my own shop I would most likely have both but try to push the kits to everyday customers.


As far as brands - it doesn't hurt to have a major wire brand like Streetwires, Stinger, Rockford, Lightning, PG, etc as people recognize that stuff immediately. For bulk wire I would buy the cheapest decent quality wire I could find.

 

we sell pg exclusively, no bulk anything and charge top buck for it, there is no such thing as deal on wire, period, you may as well start discounting your labour as far as im concerned, 2 things are sacred, labour and accessory margin

 

^ Exactly. I used to tell people: That's accessory stuff, there's almost no margin in it to move on [img]graemlins/dunno.gif[/img]

I mean really - something has to keep the lights on.